Young Park — Founder & Principal, HEXA Communications

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The Principal

Young Park — forty years in branding, twenty of them in diaspora marketing in America.

Educated in Seoul and Barcelona. Career begun on Samsung’s creative business in Seoul, then Art Producer at Ahn Graphics, working with Samsung, LG, Hyundai and Kia. For the past twenty years, Los Angeles.

The Principal

Young Park — 40 years in branding, including 20 years of diaspora branding in America.

Educated in Seoul and Barcelona, Mr. Park holds dual Master’s degrees in Visual and Fine Arts and a Doctorate in Visual Arts. Over four decades in branding across three continents, his career began in Seoul on Samsung’s creative business at the group’s own advertising agency, and later as Art Producer at Ahn Graphics — working with Samsung, LG, Hyundai and Kia.

For the past 20 years in America, he has focused on diaspora branding from Los Angeles — the largest Asian population outside of Asia. His track record in Asian-centric real estate promotion is unrivaled: a clientele that reads as a “who’s who” of the most powerful real estate developers, backed by personal relationships with Asian media in America and overseas.

His hallmark: simple, striking imagery rooted in traditional Asian symbolism — work that reads instantly on both sides of the Pacific.

40 Years in BrandingThree continents — Asia, Europe, America
20 Years Diaspora BrandingAsian markets in America
Samsung · LG · Hyundai · KiaSeoul — Samsung Group’s advertising agency, and Ahn Graphics
MFA ×2 · Doctorate in Visual ArtsSeoul & Barcelona

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